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Same Scents Same Visual

04/2022--05/2022

My dissertation is about the current issues in perfume industry. Perfume is becoming more and more boring at the time, no matter in terms of the scents, or designs for visual promotion. Perfumes that come from different brands always have a similar scent, similar package and similar advertising. In my dissrertatyion, I'm aiming to find out the reasone behind the issue.

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I designed a publication similar to a perfume bottle. The photographs inside the book are some perfume bottles taken by myself, they are zooming on only the liquid part to express the point of view provided in the article that the most important part of a perfume is the perfume itself.

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There are some colour hard papers for highlighting the main quotes from the article. The book was designed with a minimalist visual style, against the elitist and boring perfume market.

The content texts will going down when flipping the book. The design is inspired by using perform and the liquid in the bottle will going less. 

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